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BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint

Dec 26, 2018

It’s easy to forget that the person on the other side of any sales transaction or promotion is a human. Brand marketers tend to use general terms like target customer in sales campaigns. Shoppers want personalization which all begins with a human focus.

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Your brand's selling story is the...


Dec 13, 2018

Meeting your customer's needs is critical to every brand's success. LOHAS consumers are the most valuable customers - they don’t settle, they have high standards, they choose authentic quality over price, they support the environment, farmers, communities.

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Want an unfair...


Dec 12, 2018

We all look up to industry trailblazers for advice, inspiration, and wisdom. Leaders candidly share their answers to your key questions: what advice you would give your younger self if you could go back in time, how do you stay motivated and focused, …

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Want an unfair...